Jessica Alba Honest Baby Clothing: What to Buy Now

Honest Company founder Jessica Alba launched a clothing brand for babies and we have our faves picked out.
Ever since Jessica Alba began Honest Company, we have kind of been longing to see the same adorable prints that adorn the diapers to be available on something a little more lasting (and less, er, poopy). At last, our wish has been granted. On Thursday night, Alba announced the launch of Honest Baby Clothing on her Instagram. Ahh, it’s finally here! Alba wrote, captioning a photo of son Hayes wrapped in one of the company's new organic cotton towels. I am SO happy to announce that we are launching Honest Baby — a collection of safe, functional and adorable baby

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Wrap your baby into the perfect little burrito with our essential 100% organic cotton muslin swaddling blankets. Our oversized design is versatile

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