Why Authentic Brands Group Added Reebok to Its Portfolio

Authentic Brands Group agreed to purchase Reebok for $2.46 billion in an attempt to salvage the nostalgic brand.

Authentic Brands pumps up portfolio with $2.5bn Reebok acquisition

Authentic Brands Group

reebok sold to authentic brands

Reebok New Owner Is ABG. Analysts Predict What's Next for the Brand.

US' Reebok appoints Shaquille O'Neal to president of Basketball

Authentic Brands Group Brings Reebok to India

Aditya Birla Fashion & Retail will take over Reebok's Indian operations

Authentic Brands Group acquires Hunter

Marketing Strategy of Reebok - Reebok Marketing Strategy

Why Authentic Brands Group Added Reebok to Its Portfolio

reebok: Aditya Birla Fashion to now own and operate Reebok stores in select markets - The Economic Times

Reebok Sold by adidas to Authentic Brands Group for €2 Billion