Chanel and Marni eye Japan's luxury market, where offline is king

Japan has remained a strong market for many luxury brands that saw slowing sales in key APAC regions like China during Covid. Executives discuss Japan’s enduring importance, and how they’re targeting local luxury consumers.

Inside Japan's enduring appeal for luxury

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Inside Japan's enduring appeal for luxury

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Inside Japan's enduring appeal for luxury

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In Japan, luxury garments are bought offline