Marimekko Decision Factory

The Marimekko Decision Factory is a reinforcement learning -based personalization engine, which recommends, personalizes, and optimizes digital experiences on Marimekko’s website to match users’ interest. While doing so, it learns from users’ behavior in real time and does not require past data assets nor expert data science skills to be scaled across the company's digital platforms. Most importantly, it generates new insights about what customers actually want - without data-induced bias.

Artificial Intelligence

What we do Thoughtworks

Kaupanalan digitalisoinnin referenssit

Ohjelmistokehitykseen liittyvät referenssitoteutukset / Turku

BMW Group: Bringing connected AI to life at a leading automobile

What we do Thoughtworks

Jenni Kivikoski on LinkedIn: #personalization #optimization #data

Retail Thoughtworks

Tomasz Chabinka on LinkedIn: Decision Factory creates tailored

Retail and E-commerce