The Story of Spotify Personas

How we developed our personas tool, how we use it today, and why it’s so useful for an autonomous, cross-functional organisation like Spotify.

Introducing Spotify's New Design Principles, by Spotify Design, Spotify Design

Spotify Design – Medium

Madhu Prabaker (@madhuprabaker) / X

Stories Spotify Design

Stories Spotify Design

The Story of Spotify Personas

Designing Data Science Tools at Spotify: Part 1

Methods – Spotify Design – Medium

Top stories published by Spotify Design in 2020 – Medium

Redesigning Spotify!. Maintaining the leader's position in…, by Petra