Soma Helps Women Solve Their 'Bra-blems' at its Pop-up Innovation Lab

With a new bra to introduce and a desire to expand its exposure in New York City, Soma intimates headed to SoHo with an "innovation lab."

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Soma's NYC Pop-Up Bra Shopping Experience

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Soma's NYC Pop-Up Bra Shopping Experience

Ion Lifting & Lymphvity Detoxification Bra, Tourmaline Shaping Bra

Soma Helps Women Solve Their 'Bra-blems' at its Pop-up Innovation Lab

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The SOMA Hookup Blog - Home

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SomaInnofit Review: Trying a Smart Bra On for Size