Zalando Adjusts Sustainability Approach Amid EU Green Claims Directive

By A Mystery Man Writer

Zalando modifies sustainability messaging after European Commission investigation into greenwashing. This forms part of the wider EU's Green Claims Directive to curb misleading environmental product claims.
Fashion retail giant Zalando has agreed to change the environmental claims and symbols used on its website, after a lengthy investigation by the EU concluded that they could mislead customers.

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