By A Mystery Man Writer
Aerie is a relative newcomer to the US underwear market that is challenging the dominance of Victoria’s Secret. Learn about these two retailers’ revenues, operating margins, customer demographics and environmental, business expansion strategies, digital strategies and environmental, social and governance (ESG) initiatives.
Aerie: Un-retouched photos show why teen retailer is giving Victoria's Secret a run for its money, The Independent
Brand Comparison- Aerie vs. Victoria's Secret
Pink (Victoria's Secret) - Wikipedia
Aerie No Show Cheeky Underwear
Where Victoria's Secret Went Wrong
American Eagle is thriving even as shopping malls shrivel - Los Angeles Times
Case Study: How Aerie won Gen Z and Victoria's Secret's market share - Glossy
Target tries to capitalize on Victoria's Secret's struggles
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Head-to-Head in the US Underwear Market: Aerie vs. Victoria's Secret
The return of a divisive lingerie brand
US Women's Underwear Market: The Future is Shapewear, Sports and Teens
Struggling Victoria's Secret Is Sold
Victoria's Secret returns with ambitious new marketing strategy
Coresight Bites: What Percentage of US Consumers Are Purchasing Clothing at Aerie vs. Victoria's Secret?