SKIMS Mens Capitalizing on Sports Partnerships to Break Boundaries - Zoomph

In a groundbreaking announcement, SKIMS, the iconic shape-wear and loungewear brand founded by Kim Kardashian, has entered into the world of men's fashion. SKIMS Mens launched in partnership with three professional athletes, and since then SKIMS has announced its partnership with the NBA, WNBA and USA Basketball, creating not only a shift in the fashion

span>Kim Kardashian's Skims' Menswear Generates $13.8

Sponsored Content Strategy

The SKIMS for Men campaign is already courting serious controversy

Shop Skims Mens: Kim Kardashian's Line of Men's Underwear Out Now

span>Kim Kardashian's Skims' Menswear Generates $13.8

Skims Mens Campaign With Neymar Jr. and Nick Bosa, PHOTOS

SportsCenter - The NBA and SKIMS announced a multiyear

Kim Kardashian's SKIMS Named the Underwear Partner of the NBA

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SKIMS Named the Official Underwear Partner of the NBA